Google PR Updates In 2013

Page Rank updates by Google has always been an exciting event or day for webmasters and SEOs.
Google Page Rank update usually comes in 3 to 4 months intervals. That means – you should expect  3 to 4 updates in a complete year.
Last time Google updated Page Ranks on Feb 4th, 2013. The previous updates were in November 2012 and August 2012.There is a great expectation that the next update would be either in the last week of May or first week of June 2013.

Page Rank: It’s a rank given by Google to all the web-pages on the basis of trustworthiness and popularity, on a scale of 1 to 10, where 10 implies the maximum and 1 the minimum popularity.

Again, a web-page having 0 (Zero) PR means Google has not given any Page Rank to it. But it doesn’t mean it has a Page Rank of 0 (most of the time). Every web-page, irrespective of HOME page or individual page of a website or blog has two types of Google Page Rank – 1. Innate Page Rank   2. Actual Page Rank
Actual PR of a page  is the rank shown on the Google toolbar. Whereas innate PR means – The inherent but not visible part of the Page Rank, which is already acquired by the web-page, and will be updated in the next Page Rank update by Google. Innate PR may be more, less and even equal to the actual PR.

Few things about Google PR…

Google Page Rank = Total number of inbound links pointing to a web-page. PR depends more on the quality of links from authoritative sites than the quantity.

• To increase your Page Rank legitimately you should go for few links from high PR and authoritative sites instead of hundreds of links from low quality sites.

• It’s a link-analysis algorithm of Google to rank web content on the basis of link popularity, in terms of quality than quantity.

• Don’t be overtly obsessive about Google PR. It’s just a ranking algorithm of Google, out of more than 200. It’s very much possible to rank higher for some keywords with a lower PR, comparative to high PR sites. But one thing is clear – the more the Page Rank of your site, the better it is in the eyes of Google.

• Page Rank flows via links to web-pages. You can apply a rel=nofollow tag to restrict the flow of link-juice to an outbound page or site, which you don’t fully trust.

• Links with dofollow attribute have passable Page Rank. But you should always make a link dofollow if you really know and trust the site as a whole. It’s like a vote of confidence.